Gortreagh Consulting: Authority Through Insight
A Cookstown accountancy practice with service pages, free tax tools, Xero and client stories a prospect can read before they call.
The Opportunity
Gortreagh Consulting is a chartered accountancy practice in Cookstown, led by Eoín Brannigan, working with owner-managed businesses across Mid-Ulster, the wider UK and Ireland. The expertise was already there. The site needed to show the range, from year-end accounts and payroll to corporate tax, VAT and advisory, and give a prospect something useful before they pick up the phone.
What We Built
- Service pages for accounting, tax and advisory, including Making Tax Digital, restructuring, due diligence, estate planning and mergers
- Free tax calculators, so a visitor can test a number before they book a conversation
- A Xero page for clients who want live figures, with a person still reading them
- Client stories published with permission, including owners who treat the practice as part of the leadership team
- Insights, a named team, and a direct line to the Cookstown office
The Results
- A prospect can see accounting, tax and advisory as separate paths, then go deeper on the one they need
- The calculators give the site a job beyond a brochure
- Client stories do the trust work that a slogan cannot
- The call to action is a conversation with the practice, not a generic contact form buried in the footer
The Result
Services, tools and client stories in one place, with a named accountant on the other end